Poster
Overview
A large call to action with a large background photo.
When to Use
Use when you want to call out important content and have a nice background photo.
Content Guidelines
| Content | Description | Max Chars. |
|---|---|---|
| Background Image* | A nice background photo. | N/A |
| Heading* | Short copy that grabs the user’s attention. | 56 |
| Subheading | Short copy that expands on the heading | 100 |
| Body Copy* | A brief (1-3 sentences) description of the content. | 255 |
| Postscript Links | A list of links to additional resources. | N/A |
*Required content.
Example 1 General Audience Reserved Tone
Example 2 General Audience Default Tone Color Palette Option 1
Example 3 General Audience Default Tone Color Palette Option 3
Research
Example 4 General Audience Default Tone Color Palette Option 1
